New Lodging

Libby Gallant, general manager of Max Daytona Resort, cuts the ribbon during a grand opening ceremony on Friday, June 10, in Daytona Beach Shores.

The name says it all as guests staying at the newly opened Max Beach Resort in Daytona Beach Shores will get the maximum in amenities, ocean view, dining and accommodations during their experience.

On the beach at 1901 S. Atlantic Ave., just across the boundary line from Daytona Beach, the 12-story Max Beach Resort is a new concept in the evolving hospitality landscape with 72 spacious one-, two- and three-bedroom residence-style suites and an array of lifestyle features and amenities.

The first guests arrived June 8 with a ribbon-cutting ceremony June 10.

Mayor Nancy Miller said, “We are so proud that this gorgeous property is right here in Daytona Beach Shores. This is a first of a kind-elegant, beautiful state of the art hotel. Very happy and pleased and it represents the Shores well.”

Libby Gallant, general manager, said, “We have a rooftop space for our guests to enjoy that gives them views of the city, the ocean. They have places to enjoy here. They don’t have to leave the hotel. They can stay here and dine in our restaurant breakfast, lunch and dinner. We have a fitness center that is state-of-the-art with inspiring views to work out to. The rooms themselves we call vacation residences because it gives them a place to call home. It has got a living room, separate bedrooms, separate bath. (And) our team is amazing.”

All residences at Max Beach Resort include private baths and outdoor living space with a contemporary design that maximizes efficiency and showcases beachfront views of the Atlantic Ocean and the Intracoastal Waterway. Upscale resort amenities include full-service dining and a fully-stocked residential kitchen, an oceanfront pool with private cabanas, bicycle rentals, and a unique sky-level training center and lifestyle lounge. There is also a game room. The restaurant and amenities are for resort guests only.

For business and social gatherings, the resort offers sunrise and sunset event terraces, and a ground-level hospitality suite and deck area, all offering hi-touch experiences. State-of-the-art Wi-Fi offers the capability of robust live-streaming and uninterrupted connectivity throughout the property.

Adding to Max’s signature experience is curated background music, floor-to-ceiling glass walls throughout, and design advancements, such as increased acoustical isolation, turtle-friendly tinted glass, and smart TVs.

The project was led by the combined development and hospitality management expertise and resources of Bayshore Capital Inc. and Crescent Hotels & Resorts.

John Ott, vice president of Bayshore Capital, said, “We’re the ownership of the property. We’re excited because this is a new asset class. We’re really excited to pull the levers and see how this works. The key to our strategy of the asset is our management company. Libby (Gallant) understands the market.”

During the ribbon-cutting ceremony, he added “We’ve been able to blend the best of residential vacation rental and the amenities of a resort hotel. So, we couldn’t be prouder. We are really proud of this development of ours to be the gateway of Daytona Beach Shores.”

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