The Cinematique Theater in Downtown Daytona Beach is now open to the public.

Cinematique Theatre has re-opened in downtown Daytona Beach to the delight of movie fans.

After shutting its doors March 17 because of Covid-19, Cinematique, a non-profit arts organization, re-opened Sunday, June 14, with safety precautions in place.

“We ask that all patrons be considerate of social distancing,” said Lexi Ayres, Cinematique Theater executive director.

Distancing reminders are posted throughout the theater and common areas, which is operating at 50% capacity and can accommodate 35 guests. The use of face masks is encouraged and appreciated. Entry and exit are now one-way to reduce the risk of contact spread. The number of guests in the lobby is limited to two at any time.

“The response since our reopening has been one of caution,” Ms. Ayres said. “Many of our regular patrons have visited the theater in our first week of resuming operations.”

The staff is working diligently to inform the community of its commitment to their safe and comfortable return to the movies.

“We hope to see many new faces come through the door soon,” she said.

Cinematique recently upgraded its equipment and now features all digital projection and a state-of-the-art 5.1 surround sound system that offers assistive listening and audio description devices for the hearing impaired and visually impaired, Ms. Ayres said.

Many screenings are scheduled.

Two documentaries are coming to the Cinematique Theater. First is "Ella Fitzgerald: Just One of Those Things," opening Friday, June 26 and playing through July 9.

The film follows the legendary singer's extraordinary journey over six decades as her sublime voice transforms the tragedies of her own life and the troubles of her times into joy. Never-before-seen images and unheard interviews bring Ella Fitzgerald to life and tell the story of her music.

"Fighting for Justice," a new documentary produced by Hardnotts Founder and Daytona Beach, award-winning photojournalist Duane C. Fernandez Sr. will debut at 10 a.m. Saturday, July 18. The timely film includes footage from Department Chair and Professor Dr. Daniel L. Hollar’s class at Bethune-Cookman University, where students relate their personal experiences and thoughts about Florida’s Stand Your Ground Law, Black Lives Matter, and the continuing mistreatment of blacks and racism in America today.

The Jazz Sunday concert series, which falls on the second Sunday of each month and features a diverse lineup of talented area musicians has resumed, and weekly improv comedy performances by resident troupe "Random Acts of Insanity" are tentatively scheduled to resume at Cinematique in July.

“Our staff is committed to providing a positive, safe and comfortable movie-going experience for each and every guest that walks through our doors,” Ms. Ayres said.

The lobby, theater and restrooms are sanitized between showtimes. Cinematique staff members are required to wear face masks while interacting with guests.

For now, Cinematique is offering a condensed menu, which includes sandwiches, pizza, soft pretzels, beer and wine.

The use of credit cards is requested and customers swipe their own credit cards at check-out. Also, tickets can be purchased contact-free online in advance at Reservations are strongly suggested, but not required.

General admission tickets are $10 after 5 p.m. or $8 for matinees. Members receive a $2 discount. Tuesdays are $6 admission for everyone. Cinematique is at 242 S, Beach St., Daytona Beach. Parking is free. Box office hours are 11 a.m. to 3:30 p.m. and 5 to 10 p.m. Tuesday to Saturday and 1 and 4 p.m. Sunday. For more information, call (386) 252-3118 or visit


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